The easidream® Soothing System – A Revolutionary Baby Sleeping Aid


The easidream® Baby Soothing System
The easidream® Baby Soothing System

Hello Baby Direct has some very exciting news for all you parents that struggle to get a good night’s sleep.

The easidream® Soothing System is a revolutionary baby sleep aid that helps ease the transition from womb to world. It can be used from birth in almost any cot and helps your baby establish a healthy sleep pattern by closely mimicking certain sensations from the womb and recreating these within the cot. This womb experience helps trigger a calming reflex in your baby so reducing crying time and inducing quality sleep.

easidream® was conceived and developed by Lynda Harding and trialled in conjunction with the University of Brighton.

Lynda is mum to six lovable and lively children and is also inventor of easidream®.

When her sixth child, Bradley was born, he cried constantly and it was a nightly struggle to settle him to sleep. A struggle that went on until he was two and a half years old!

She tried everything to soothe him off to sleep, but discovered that the most reliable way was to lean over the cot sides and create a rocking cot motion by moving the mattress up and down. Having scoured shops and the internet for any product that would replicate this movement, she realised that there was nothing suitable out there.

She was determined to invent a product that would not only help soothe particularly fractious babies, but also promote the formation of a healthy sleep pattern, so both babies and parents could benefit from a good night’s rest.

For the next few years she researched the problem as deeply as possible, canvassing valuable input from sleep experts, university departments and medical professionals like midwives, child psychologists and paediatricians. She also consulted with the baby care industry and product design teams and, of course, surveyed many parents with young babies.

At last, after a seven year gestation easidream® was born.

titch-002ewan the dream sheep™

ewan the dream sheep™ emits soothing sounds at a low base frequency and a calming pink glow, which when combined, help settle your LO into a peaceful sleep. The heartbeat and womb sounds are actual recordings, not computer generated and these really do have a calming effect. For those children who are slightly older, there are pink noise sequences which is similar to white noise, but more effective with babies, combined with the heartbeat recording.

Hoover, rain and harp recordings together with the womb sequence provide four different calming sound tracks to choose from. The sounds were trialled on thirty different babies to find the most effective ones and these were then included in our final ewan the dream sheep™. He seems to be going down a treat and is even calming older children too which have been up to seven years old so far!

ewan the dream sheep™ can be used at home in your cot, Moses basket, etc., and also when out and about too as he can be secured to the pushchair or car seat by his Velcro tail.

easidream® soothing system

easidream® is a revolution in baby care. A new baby sleep product that is proven to soothe your baby to sleep safely and effectively. The easidream® system is unique. A simple but clever device that sits under any cot mattress to mimic the soothing environment of the womb, combined with ewan the dream sheep™, a toy with sound and light, to calm your baby and help them drift off into a long and peaceful sleep.

easidream® can be used from birth in almost any cot and helps your baby establish a healthy sleep pattern.

How does it work?

A slim line ventilated platform fits under your baby’s cot mattress. Air tubing links this to a control unit that operates the functions. The platform can either rock gently from head to toe or roll gently from side to side. There is a timer for up to forty minutes and a choice of two speed settings, one in time with mum’s resting heartbeat and a slower speed setting that can be used for weaning off at a later stage.

The platform is pneumatically powered so there are no worries about anything electrical being in the cot.

In the early stages of your baby’s life easidream® can even be used in a Moses basket. You just place the platform on the floor and place the basket on top. A plush ‘dream’ sheep called ewan the dream sheep™ can be attached to the bars of the cot by his Velcro tail. Or you can also sit him by the basket. He has a choice of four soothing heartbeat sound combinations plus a warm glowing pink light. The light can be activated at the same time as the sound and both last around twenty minutes.

Working together, the platform and ewan the dream sheep™ provide soothing motion with calming sounds and glow and in a short time you can create the perfect combination to help your baby drift off into a long and peaceful sleep.

The University of Brighton has carried out extensive research trials. They showed that by using easidream® average crying time was reduced from eighteen minutes to less than one minute, and babies remained happy and safely self settled on their back. Equally impressive was that time taken to settle was often reduced by an amazing ninety per cent.

Positive feedback from grateful well rested parents has been overwhelming. For a truly great night’s sleep easidream® really can provide the precious gift of sleep.

You can find the easidream® products at the Hello Baby Direct website here.

Order your easidream® Soothing System today and get the sleep that you need and deserve.


Trevor is the founder of Hello Baby and father of two screaming children.